Logo Development & Branding

IUOE Local 302 Brand Re-design

Exciting and up-leveled brand Refresh for the International Union of Operating Engineers Local 302 with members in Alaska, Washington, and Idaho.

The Union came to me seeking to give their brand a total facelift. After discovering the brand objectives of creating a bold, modern, Northwest, and unique brand for them - the results speak for themselves.

Provided a redesigned logo, secondary logo, icon logo, and apparel and sticker logos, full style guide, stationary, and a magazine redesign. Take a look a the magazine re-design in the print design section here.

Unionly - Logo and Branding

The goal was to create a logo for a new company whose mission is to empower & support organized labor and the worker movement, through time & money-saving technology. The logo's U symbolizes the coming together of unions while its blue & yellow colors represent strength, security, order, success, and confidence.

“Unionly is a digital transaction platform built for unions to engage and organize members. Our platform allows you to easily collect dues, donations, sell merchandise, create event registrations and sponsorships, or any other kind of digital transaction that will support the needs of your community and members."

Link to the website https://unionly.io/

Tools used:
Illustrator
Photoshop
InDesign

The Path - Logo and Branding

This branding project was special because I was able to work with a team of physical therapists starting their own practice. We worked together to bring a vision of a versatile brand and logo variations to life through sketches, iterations, and final file organization so they could go off into the world and spread their logo into all marketing and apparel designs.

Link to The PATH's Instagram: https://www.instagram.com/thepath_pt/

“Your logo is such an excellent example of really great graphic design work in design. I want to show others how they can make their logos work for them. You have such versatility in design with your logo. You have a graphic designer who understands that at the get go.”

Kathy
Rainier Designs
Referring to THE PATH logo work

Tools used:
Illustrator
Photoshop
InDesign

Gively - Logo and Branding

The goal was to create a logo for a new company whose mission is to empower & support organizations and non-profits, through time & money-saving technology. The logo's cursive tone and playful leaves symbolizes the giving nature of fundraising while its green & yellow colors represent generosity, encouragement, success, and confidence.
Link to the website https://givelynow.com/

Tools used:
Illustrator
Photoshop
InDesign

Leading Edge - Logo and Branding

Leading Edge was a brand for an inspirational online blog produced through Snap! Raise. I conceived, designed, and implemented a brand aesthetic of a journalistic sports feel showcasing the best practices for coaching and inspirational content. I created and conceptualized brand materials including photo-journalistic images, brochures, website, social media, presentations, and handouts.

Link to the website: https://leadingedge.snap-raise.com/

Tools used:
Illustrator
Photoshop
InDesign

KOZI - Logo Redesign

Kozi AM and FM went under new ownership by the Chelan Valley Media Group, so I developed a new logo to reflect this ownership change and show a fresh, updated look for the radio stations. To give the prior logo a facelift, we kept the sun element and made the design more modern to keep a nod to the sunny nature of Lake Chelan, WA. Since the station has two channels for AM and FM, I made the logos match but have the sun on opposite sides to reflect how both channels are similar but different.

Tools used:
Illustrator
Photoshop

The Kozi AM and FM logos before the rebrand.

If You Don't Grind - Logo and Branding

This podcast was in need of a facelift - so I was asked to create a gritty, strong, but uplifting feel for the cover art that would be displayed on the various podcast outlets where this was broadcasted.

Tools used:
Illustrator
Photoshop